adidas Press Room

The All Blacks aim for kicking excellence against England with the new adidas PREDATOR®_X

Fri, 20 Nov 2009 16:48:00 +0100

The new PREDATOR®_X adidas rugby boot will be worn by Dan Carter this Sunday when the All Blacks continue their European end of season tour against England at Twickenham.

Andy Murray and adidas join forces from 2010

Tue, 03 Nov 2009 18:02:00 +0100

adidas has a new addition to its tennis line-up in 2010 with Andy Murray joining the global sportswear brand. The 22-year-old Briton will sport the iconic 3-Stripes from January onwards joining a list of illustrious athletic names including Muhammad Ali, David Beckham, Rod Laver and Stan Smith. Andy will wear the adidas apparel Competition line and the world’s biggest selling tennis shoe, the Barricade.

ADIDAS BASKETBALL CAMPAIGN CELEBRATES BROTHERHOOD AND THE STRENGTHS OF ITS INDIVIDUALS

Fri, 30 Oct 2009 12:30:00 +0100

adidas Basketball is launching a new campaign for the 2009-10 NBA season titled It’s On Me for My Brotherhood. The campaign, which launches October 15, celebrates the individuals of a Brotherhood and the contributions they make. It’s On Me for My Brotherhood shines the spotlight on two rising NBA stars, Dwight Howard and Derrick Rose, and how adidas Basketball footwear and apparel improves their performance therefore strengthening their Brotherhood.

adidas Originals Spring/Summer 2008 collection

Tue, 27 Oct 2009 14:32:00 +0100

adidas Originals’ Spring/Summer 2008 collection is a unique selection of products and stories that all Celebrate Originality. Founder, Adi Dassler, used an open-minded approach to create specialized products for sportsmen and women of all backgrounds and interests, covering diverse sporting disciplines.

adidas enters the cold winter season with hot fabrics and technologies - Introducing the Men’s CLIMA365 winter outfit -

Tue, 20 Oct 2009 15:22:00 +0200

When autumn has gone, performing outside in the cold sometimes seems to be the best excuse for staying in. This fall, adidas outfits you with the best weather-resistant sportswear and best weatherproof technologies that allow you to continue your workout through winter: adidas CLIMAWARM™ and adidas CLIMAPROOF®.

Clean it Up, Pump it Up, Speed it Up! - Introducing the new adidas by Stella McCartney fall/winter 09 collection -

Wed, 14 Oct 2009 11:00:00 +0200

The award-winning adidas by Stella McCartney collection enters the fall/winter 09season continuing to re-define and challenge traditional sport silhouettes and affirming once again that it is still the only range available for women that is a true fusion of performance and style.

Style meets Performance at U.S. Open - Introducing Caroline Wozniacki and the new adidas by Stella McCartney fall/winter 09 tennis collection -

Wed, 14 Oct 2009 11:00:00 +0200

The Danish tennis sensation Caroline Wozniacki will present the new fall/winter 2009 adidas by Stella McCartney tennis range for the first time at the 2009 U.S. Open.

Stella’s New Sports - Introducing the new adidas by Stella McCartney spring/summer ‘10 collection -

Wed, 14 Oct 2009 11:00:00 +0200

The award-winning adidas by Stella McCartney collection enters the spring/summer 2010 season continuing to re-define and challenge traditional sport silhouettes by introducing triathlon and cycling to the distinctive functional fashion range.

Balance your body & soul in stressful times - adidas Women’s trainer to give workout and relaxation tips -

Thu, 08 Oct 2009 12:51:00 +0200

The adidas global Fitness Trainer Marta Formoso presents her top tips on how to strengthen body and soul during busy times in order to stay healthy and fit for a good start into the New Year.

I nuovi sport di Stella - Presentazione della nuova collezione primavera/estate ’10 adidas by Stella McCartney -

Wed, 30 Sep 2009 13:18:00 +0200

La premiata collezione adidas by Stella McCartney per la stagione primavera/estate 2010 continua il suo percorso di ridefinizione dei modelli sportivi sfidando la tradizione e introducendo il triathlon e il ciclismo nell’originale gamma di moda all’insegna della funzionalità.

adidas Becomes ERC Official Matchball And Referee Kit Supplier

Wed, 30 Sep 2009 12:21:00 +0200

adidas is the new official supplier of the ERC match ball with the Torpedo Respect ball kicking off the 15th Heineken Cup on October 9th. The biggest rugby club tournament in the world will use the highly acclaimed Torpedo Respect ball for all matches of the upcoming 2009/2010 season.

adidas Originals proves Originality

Tue, 29 Sep 2009 11:03:00 +0200

Spring/Summer 2005 promises to be another exciting street wear season for the lifestyle community. Today, this message has been sent out clearly by the adidas Sport Heritage division.

adidas Originals brings diversity of authentic concepts

Tue, 29 Sep 2009 11:03:00 +0200

Spring/Summer 2005 promises to be another exciting street wear season for the lifestyle community. The adidas Sport Heritage division introduces several themes that celebrate history and contemporize its relevance for tomorrow.

Jam Master Jay Foundation for Music celebrates the 35th anniversary of the Superstar honoring the life of Jam Master Jay

Tue, 29 Sep 2009 11:02:00 +0200

DMC, Missy Elliott, Naomi Campbell, Fat Joe, Lil' Kim, NAS, Chuck D and Public Enemy, the Beastie Boys, Ian Brown, Underworld and more celebrate the legacy of Hip-Hop legend Jam Master Jay.

adidas floats like a butterfly and stings like a bee

Tue, 29 Sep 2009 11:02:00 +0200

Today, in Las Vegas, adidas Originals announced the launch of Ali by adidas, a groundbreaking apparel and accessories collection developed in collaboration with Muhammad Ali, one of the greatest and most inspirational athletes of all time.